At Hackabu Growth Consulting, we have our own Social Listening Tool that analyzes all social media channels, forums, blogs and other digital platforms for online mentions of your brand, product name or desired keywords.
This allows us to provide you with a daily overview of positive as well as negative brand or product mentions, with the data obtained through this being prepared for your company in the form of sentiment analysis, valuable insights as well as graphics and charts.
Due to Artificial Intelligence (AI), we can perform all analyses for you in real-time. This is made possible by the fact that we have built our own search engine that is programmed using AI, so that all comments and mentions in the target markets of your choice can be found online on a regular and fully automated basis, be it about your support, your user experience, or technology.
This way you can monitor feedback and opinions from your customers, partners, suppliers and other stakeholders shortly after they have written about you.
Whether you are interested in reactions to recent marketing campaigns, want to gauge the success of a new product, or would like to be alerted in case of shitstorms, our Social Listening tool can help you do it all.
In today's world, many brand, marketing and product launches, as well as the success of existing products and brands are more than ever influenced by opinion leaders, such as influencers and bloggers.
If your product, service or website receives a negative review, this is one thing - if that review is from an influencer or blogger with a certain online reach, it could have far-reaching negative impacts and consequences for your business. In the worst case, this could even be impacting your sales or brand image with possible long-term damages, hence why you should always pay attention to them.
The reach of opinion leaders can also be used to your company’s advantage, especially when working with corporate influencers and bloggers. Social Listening will then be a very beneficial tool in order to find out which influencers are already talking nicely about your company and build on this natural positive effect by establishing an influencer marketing relationship that benefits all parties involved.
Our online Media Montoring Tool can also be used for many other purposes.
You can for example use our Hashtag Finder to identify the most relevant hashtags for your business. The best hashtags can then be used on Instagram or other social media channels to generate additional online reach for your business.
At the same time, this type of Social Media Listening technique can also be used to find additional micro influencers in Austria or another desired target market. Those opinion leaders might have a lot of potential influence, but would have probably not been found in the traditional way.
Our Hackabu Growth Consulting team has established and perfected our skills in Marketing, Growth Hacking and Sales over the past few years.
Using them to your advantage and in combination with our Social Listening Tool for effective and easy online media monitoring can not only make your day-to-day-life much easier, but also make you aware of all your marketing and growth potentials in a convenient way.
